If Greg’s article on “The storefront decision customers regret most? Trying to get it perfect” was about how launch priorities go wrong, and Alex’s piece on “What I tell businesses that think they have a people problem” showed that the real ceiling usually sits in the process between order and press, Sam’s work on “The […]
Articles
Stay informed with the latest insights, tips, and expert guidance from the Infigo team, including industry leaders like Douglas Gibson, Alex Bowell, and Greg Young. In our Articles & Advice section, we share in-depth knowledge on web-to-print technology, print workflow automation, and e-commerce strategy. Whether you’re exploring digital transformation or looking to scale your operations, our team brings real-world experience and thought leadership to help you stay ahead. From practical tips to strategic analysis, each article is designed to support your print business in growing smarter and more efficiently.
Web-to-print. The panacea to your print business woes or a huge waste of investment? Well, it all depends on who you talk to. Because, for every printer that has opened up profitable new revenue streams, and sped up their workflow, you’ll also hear tales of wasted investment and redundant technology. Done right, a web-to-print platform […]
Sam Woods is Head of Global Marketing at Infigo, where his approach blends creativity with commercial insight rather than treating marketing as a function on its own. This is the same lens turned on a problem he keeps seeing in print businesses: the numbers can look like growth while the commercial reality underneath tells a […]
The print industry doesn’t have a technology problem. It has a decision problem. Most commercial print businesses already know they need to modernise. The challenge is not awareness. It’s making the right call early enough, and for the right reasons. That matters because too many software decisions are made backwards. A business buys a storefront […]
When costs rise faster than prices, “working harder” just squeezes you tighter. That’s exactly where much of print has been sitting in recent years. And while global inflation has dropped from its 2022 peak, rising costs continue to pose a significant challenge to printers. Less than a quarter of print companies report pre-tax profit A […]
It goes without saying that we are constantly updating the Infigo platform – often as a result of suggestions and feedback from you, our amazing partners. And 2025 was no exception. Across eleven monthly releases, we released over 60 customer-facing enhancements and more than a dozen new or expanded integrations across the workflow, many of […]
It’s a dilemma facing commercial printers across North America. Invest in print automation software, at a time when every cost is being analysed by the financial director, or persevere with current manual processes. But while these laborious, inefficient manual processes may have kept you and your customers happy in the past, they are now costing […]
Print production has changed massively in recent years. Whether it’s web-to-print for packaging & labels or GCP, customers not only demand the ability to order on demand, they expect flawless delivery. Whether you’re producing intricate folding cartons, high-impact wide-format displays, or high-volume label runs, the demand is the same: deliver fast, deliver flawlessly, and deliver […]